Problem Statement FaceLift Surgery:
The client wanted to promote their facelift surgery service with a professional and medically reliable graphic. The issue was a lack of an engaging visual that clearly communicates the procedure’s benefits and builds trust among potential patients.
Goal:
Design a clean, informative, and visually striking social media banner that educates viewers and motivates them to book an appointment.
Design Approach:
- Color Palette: White and clinical blues for trust, with orange for urgency and action
- Typography: Modern bold fonts for headings with high readability
- Imagery: A close-up of a model’s face with facial marking lines, assisted by a gloved hand, showing surgical precision
- Call-to-Action: “Book an Appointment” button with bold contrast
- Layout: Symmetrical and professional to maintain medical credibility
Key Elements Included:
- Service Title (FaceLift Surgery)
- Benefits listed clearly (tightens skin, less invasive, natural look)
- Contact number and website
- Call-to-action button
- Brand/logo and clinic location branding
Tools Used for FaceLift Surgery:
- Adobe Illustrator
- Photoshop
Outcome:
The banner attracted instant attention due to its clean design and informative approach. It helped the clinic boost engagement and received direct messages from interested users within the first three days of posting.
