Hamdan Aesthetic Centre needed a bilingual, medically credible social media post to promote facelift services. The challenge was to educate patients on the benefits of the procedure while maintaining a calming, culturally relevant visual tone for a broad audience.
Objectives: Facelift Awareness Banner Design
- Design a facelift awareness banner that communicates wrinkle reduction and contour refinement.
- Establish medical authority through visual clarity and professional branding.
- Ensure accessibility via clear appointment and contact information.
- Build trust with bilingual messaging for Urdu and English-speaking audiences.
Challenges
- Needed to present aging concerns with empathy and professionalism.
- Had to appeal to both mobile viewers and clinic walk-ins.
- Required a layout that guided viewers from awareness to action.
Our Approach
- Visual Elements:
- Split-face image showing before/after transformation.
- Bullet-format benefits: wrinkle reduction, skin tightening, smile line softening, and double chin elimination.
- Bilingual headline: “چہرے اور گردن کی جھریوں کے لئے” alongside “FACELIFTS”.
- Doctor’s badge, clinic address, and booking info placed for immediate action.
- Typography:
- Strong, legible sans-serif fonts for clarity across languages.
- Key highlights like “Book your Appointment” are styled for fast-scrolling feeds.
- Color Palette:
- Soothing medical tones (blue, white, gray) with professional accents.
- High contrast callout boxes for visual hierarchy and navigation.
- Final Design Features:
- Elegant layout suited for mobile and clinic LCDs.
- Structured content flows from issue awareness to solution.
- Reassuring and professional tone to foster patient confidence.
Results: Facelift Awareness Banner Design
- The facelift awareness banner design generated inquiries from patients concerned about aging.
- Made the procedure feel approachable and medically trusted.
- Contributed to Hamdan Aesthetic Centre’s growing digital engagement.
